TRIZ is a problem solving, strategy development, new research activities and product value maximizing tool for engineers, scientists, researchers and managers specially product development professionals. TRIZ is a methodology, tool set, knowledge base, and model-based technology for generating innovative ideas and solutions for problem solving.

TRIZ is a Russian acronym for “Teoriya Resheniya Izobretatelskikh Zadatch” (Теория решения изобретательских задач), a Theory of solving inventive problems or Theory of inventive problem solving (TIPS), developed by Genrich Altshuller and his colleagues since 1946.